AI Insights · Timothy · January 2022
Top 5 News and Magazines Apps Performance in Portugal Q4 2021
In Q4 2021, the top 5 News and Magazines apps in Portugal showed varied performance trends in downloads, revenue, and active users. Observador and Público led the way in downloads, while Medium and Bloomberg saw steady active user engagement.
In the fourth quarter of 2021, the top 5 News and Magazines apps on a unified platform in Portugal demonstrated diverse performance trends. Here, we delve into the weekly downloads, revenue, and active users for each app, based on data from Sensor Tower.
Observador saw its weekly revenue fluctuate, starting at approximately $4.3K in late September and peaking at around $4.5K by the end of October. However, it experienced a dip to about $1.8K in mid-December before closing the year at $3.3K. Weekly downloads for Observador remained relatively stable, with a noticeable surge from 733 to 1K in the final two weeks of December.
Público maintained a steady weekly download rate, beginning at 548 in late September and reaching a peak of 1.3K by the end of December. Revenue for Público showed moderate stability, starting at around $2K and fluctuating throughout the quarter, ending at $2K in the final week of December.
Medium experienced a steady weekly active user base, beginning at 4.1K and slightly increasing to 4.3K by the end of the quarter. Weekly downloads for Medium showed a gradual increase, starting at 231 in late September and peaking at 553 by the end of December. Revenue trends were more variable, starting at $654 and ending the quarter at $575.
Le Monde, Live News displayed a varied revenue pattern, starting at $563 in late September, dipping to $285 in mid-October, and rising to $734 by the end of December. Downloads for Le Monde, Live News were relatively low but saw an uptick from 59 in early December to 191 by mid-December. Active users remained fairly stable, with a slight increase from 2.8K in late September to 3.3K in mid-December.
Bloomberg: Finance Market News had a consistent active user base, starting the quarter at 1.3K and ending at 1.5K. Weekly downloads showed a gradual increase, beginning at 132 in late September and reaching 210 by the end of December. Revenue for Bloomberg saw some fluctuations, starting at $324, peaking at $903 in mid-November, and ending the quarter at $291.
Overall, these top apps exhibited varied trends in weekly downloads, revenue, and active users. For more detailed insights, visit Sensor Tower.
